ONLINE DEMAND THIS CHRISTMAS SET TO SOAR
FREE TRAIL CHILLED PACKAGING PACK AVAILABLE VISIT www.sorbafreeze.com/order-a-sample/
Online demand is set to be stronger than ever this Christmas, following the trend that has seen retail sales shift online and faster during the current pandemic. Businesses who sell their products online are being urged to be prepared early, amid warnings of “excessive” levels of ecommerce sales this year.
Andy Mulchay, strategy director at IMRG, the UK’s online retail association said: “We think the volumes are going to be really very excessive this year. Whilst that in itself is not a problem, getting too much of it too close to Christmas is going to be a bit of a problem”.
IMRG says that online sales have grown by between 40% and 50% during the pandemic, and that could increase still further ahead of peak trading.
New figures have shown that consumers in their thousands have turned to online suppliers for their produce during and since the pandemic. There has been a hefty overall increase in sales globally, but the increase seen by independent suppliers has been even more dramatic.
There continues to be a large increase in demand on the back of the recent changes to all of our lives with many suppliers having looked at their business models and evolved to create online ordering platforms with home delivery.
Sales are thriving and with the festive season rapidly approaching, the majority of households spending Christmas dining at home this year, online sales are due to dramatically increase further in the lead up to festive period.
This has led to an increased demand for Sorbafreeze chilled packaging with resilient producers finding a new route to market- consumer doorstep deliveries.
Our specialist chilled packaging products, which guarantee your products arrive temperature safe in pristine condition, are aiding many in the food and drinks sector to do just that. No more so than for the Christmas market.
As the UK’s leading manufacturer of insulated boxes and ice packs for the food and drink industry, Sorbafreeze have expanded their production team and manufacturing capacity to meet this growing demand for door to door delivery for Christmas.
We are the only BRCGS certified chilled packaging supplier in the UK reflecting our standards of quality and safety. By manufacturing everything in-house, we reduce customer costs and minimise product lead times.
This is allowing the food and drink industry to meet the new demands of customers effectively whilst having total confidence that transportation of their products meet the temperature food safety guidelines.
Let us help you be prepared for the extra Christmas demand. We urge you to get in touch with us NOW and order your chilled packaging to allow your business distribute temperature safe via standard couriers and capture your share of the Christmas market.
FOR YOUR FREE TRIAL PACK VISIT www.sorbafreeze.com/order-a-sample/ call 01592 623523 or email [email protected]. The team at Sorbafreeze are here to help with all your bespoke, branded, Christmas packaging.